Agenda | Gardiner Richardson

There's always something worth talking about

Think, discuss, challenge, observe, interpret...if it’s on the agenda it’s up for debate

Internet election?

Will this general election be the first 'internet election'?

06 April 2010 by Katherine Shenton

Microsites and sprouts

This Christmas creative agencies are making the most of what social media has to offer.

01 December 2009 by Katherine Shenton

The best of Britain

Do consumers love the National Trust so much they will buy branded goods?

14 October 2009 by Katherine Shenton

Crowdsourcing the Coca Cola way

Coca Cola has announced that they are using crowdsourcing to find the new Vitamin Water but how can this concept help brands.

11 September 2009 by Katherine Shenton

Is all publicity good publicity?

As we see Ryanair splashed across the news with its planned introduction of standing spaces on its flights, we ask is all publicity good publicity?

20 July 2009 by Katherine Shenton

Making online friends

Online communication has previously been referred to as impersonal but a new report by Datamonitor goes against this.

18 June 2009 by Katherine Shenton

Identifying and measuring sentiment

Nobody denies the power of social media, but few know what it means- sentiment analysis is apparently the way forward.

15 May 2009 by Katherine Shenton

Could celebrities save our lives?

Celebrities have immense influence over peoples' behaviour - shouldn't they be using it to greater good effect?

03 April 2009 by Katherine Shenton