04 November 2008
Fresh identity for Zing
A tasty selection of fruit and vegetables are the stars of our newly created identity for nutritional advisor Zing. Zing provides nutritional advice to people looking for a healthier diet and lifestyle. To reflect this we used bright images of fresh food to give the branding, stationery and website a really vibrant feel. These visuals are complemented by the distinctive strapline ‘Eat in Colour’, which illustrates that eating different coloured nutritional foods is a key part of a balanced, healthy lifestyle. We also designed and built a new website for Zing, on our content management syste.