13 April 2010
Nova International choose Gardiner Richardson
We’ve been appointed by Nova International – the people behind the iconic Great North Run – to handle the public relations for a UK wide children’s fun run this summer.
Now in its sixth year, the Great School Run attracts over one million 5 to 11-year-olds at more than 4,200 schools by encouraging them to get fit and healthy through exercise and nutrition.
Olympic medallist and world record breaker Colin Jackson CBE is supporting the run for the third year in succession, and a host of other sporting and children’s celebrities are being lined up for this year’s finale week, which will be held around the UK from Monday 14th to 18th June.
As part of our work, we’ll be promoting a series of tours at towns and cities across the UK from 10 May onwards, building up to finale week in June.
Find out more about The Great School Run at www.greatschoolrun.org